Blog
Aug
Re-branding? Here’s A Tip
We recently re-branded ourselves with a fresh, new look to the site, changing the logo, revisiting our values, our vision and our long-term goals, and we learnt a thing or two in this exercise that lasted almost two weeks, and thought I’d share something useful. We did not put up a landing page while we [...]
Jun
Effective Use Of The Social Media Press Release
The Social Media Press Release (SMPR) is not a new concept to us and we have know it since last 2 years. It is still a worth the attention of even the most conservative PR experts and firms.
Jun
7 Technologies Shaping The Future Of Social Media
Social media in the future will be effortless and everywhere. Here’s a look at some of the new technologies in store for us over the next 10 years that will make our social (media) lives easier.
Apr
Stop Thinking, Start Acting!
This was a guest article that appeared in the Financial Express on April 21, 2009. Social media is the in thing these days. The success of Obama and our very own Pink Chaddi campaign is fresh in our memories and spoken to death in social media conferences and seminars. On the other side, every other [...]